If you’re a serious seeker after information, and you depend on solid online research for your living, you may find it’s not enough simply to wait until you’ve logged in enough clicks via StumbleUpon, to refine your results.

Waiting for this powerful social network to learn your preferences is all well and good – but there are definitely ways you can trim the fat from your Stumble results, leaving only those valuable golden nuggets (and I’m not talking about the McDonald’s variety, here!)

Here are my 3 best tips for getting better StumbleUpon search results:

1. Pay attention and subscribe to Superstumblers. These are people whose content is even more ideal for your needs than your own. Remember that when you subscribe to them and befriend them, their favorites are added to yours in StumbleUpon’s algorithms.  Search their content, if your own is proving too slow.

And if you’re subscribed, you can receive updates whenever they have something to share.  (It can be rather like going through your ultimate coach’s personal library and files, with permission!)

2. Don’t stumble by topic or category, if you’re really serious about finding specific information.  Search by long-tailed keyphrase instead. You can do this by clicking through your “All” button until you locate the “Search” channel.  Click on “Search” and enter your long tail.  You’ll find the results well worth it!

3. Don’t forget to visit your favorite power stumblers’ profiles. Subscribe to them (the green “Subscribe” button in the top right-hand corner. Check “accept shares to my toolbar” to be party to their new discoveries.  Review their entries (not every one, but your genuine, absolute favorites) – it’s well worth it, when they (hopefully) review one of yours in reciprocal gratitude. And because you’re both like-minded.

These three tips may not seem like the be-all and end-all of power searching, but put them into practice and I guarantee you’ll see a significant positive impact in your StumbleUpon search results – and who knows? Perhaps in your own traffic and fan base, too!

The response to my previous blog post about 26 Ways to Boost Your Coaching Business with One Ebook has been awesome. So awesome that I’ve been inspired to think of even more ways to use ebooks – 10, in fact!

But before I get into that, let me just remind you that you don’t have to write these ebooks yourself. Here are a few providers I highly recommend, because I’ve purchased from everyone of them:

• Mom PLR eBooks – “Done-for-you” complete packages for the Mommy market. Use coupon code “ebookboost” and get your first month membership for only $5.

• Special Report Club -”Done-for-you” complete packages for the Internet business market. Read my review.

• Nicheology – Two “Products in the Rough” each month that target the current hottest niche markets on the Internet. Read my review.

• Easy PLR – Ebooks in the Internet marketing niche.

• PLR.me – Self-help and personal development PLR. Read my review.

1. Blog Comments – Use content from the ebook to post meaningful and valuable comments in blog posts related to your niche.

2. Guest Posts – Write a blog post about each topic in the ebook’s table of contents and use as guest posts in related blogs.

3. Surveys – Use the ebook as the basis of an online survey, to help you learn more about your market such as what type of information they want.

4. FAQ Page – Create a FAQ page or special report with links to your site and/or affiliate links. Then make it go viral.

5. Motivational Posters – Distill the key points of an ebook into a poster – to give away or sell.

6. Landing Pages & 404 Pages – Use information in the ebook to create high-quality landing pages for your Pay Per Click campaigns or to put your Error Pages to work for you.

7. Comics - Based on the ebook contents, develop a set of comics you can give away to build your list.

8. Pre-loaded USBs and MP3s - Pre-load a USB flash drive with several related ebooks and sell at a premium. You can also record the ebook as an audio file and pre-load a MP3 player to sell along with the transcript of the ebook.

9. Coaching Tool – Offer the ebook as an add-on to your coaching program.

10. Webinars – Organize a webinar around the ebook. Record the webinar, have it transcribed, and you’ve got a brand-new product to either sell or give away.

Whew! With our previous blog post, that’s a total of 36 ways you can use ebooks to build your business. If I’ve missed any, please feel free to let me know by posting a comment below.

There’s so much you can do with content, but it takes time, effort and money to create it. When you have access to high-quality PLR content for a specific market, then you’ll have plenty of time and energy to get maximum profits from the content.

I have given you so many ideas for building your biz with ebooks – which one will you do first?

As  life coaches, one of the best ways for our potential clients to get to know and like us is through teleseminars. We know this, but how many of us have actually hosted a teleseminar?

Have you ever done one? Do they confuse you? Not sure how to make them really effective?

If you want to gain more clients and more stability in your life coaching business, then you should start thinking about using this strateg. You start building your list faster, creating more online content quickly, and  establishing your name and expertise as a leader in your field.

But if the process of hosting a teleseminar leaves you feeling overwhelmed, today’s your lucky day!

Bob the Teacher, one of the leading teleseminar trainers, has an excellent teleseminar training course, Teleseminar Formula. And because of my relationship with Bob, I got you free access until July 9. And not just to Module 1, but to the whole entire course!  This is typically a $497 course!

So if you’ve ever considered teleseminars for your coaching business, take advantage of this excellent training for FREE now.

And if you take action on what you learn, I bet you’ll fall in love with teleseminars like I have.

Once you’ve gone through the modules and come up with your own teleseminar, came back here and let us know about it. Enjoy!

 
You know the one thing that is your lifeblood, the one thing that keeps your income steady, is finding clients. Luckily, there are several ways to keep a steady stream of clients coming in through your door. Here are just a few:

1. Advertise in ezines. There are online newsletters everywhere that accept advertising. Find publications that reach your target market then create your ad to showcase your expertise. Don’t try to be everything to everyone or you won’t attract clients.

2. Article marketing. The key here is to stay on topic. Don’t submit articles about subjects unrelated to your coaching. One of the most effective types of articles is one that presents a problem your particular target client faces and solves it. This gives your client useful information and makes you invaluable to them. You become an expert in their eyes. And make sure your author bio is very compelling and contains a link to your Web site.

3. Network with your clients. Joining coaching associations to network with fellow coaches as a way to foster business relationships is a great idea, but don’t limit your networking to these memberships alone. Join associations or online forums for your target market as well, and you’ll find yourself in the “inner circle”. Of course, joining the group isn’t enough; you have to get involved, too. For instance, in the case of online forums, you should pose questions to the other members and be ready with a quick, relevant answer when someone else asks for help. If you become a valuable resource for them, they may just end up as clients.

4. Guest Post. An often over-looked opportunity to get more exposure for your coaching business is guest posting for a blog that also targets your potential clients. For example, if you coach moms on how to start a home-based business, then search for blogs that cater to work-at-home moms.

This is just a sampling of the many ways to get yourself in front of your prospects and attract more clients for your coaching business.

Leave a comment telling us others methods that work for you.

It’s Third Degree Thursday!

I know I often focus on finding quality PLR to provide good content on your Web site, blog, and in your newsletter, so I wasn’t surprised when I got this recent question:

“I’ve created a great info product from PLR for my coaching clients and would like to sell it online. What’s a good way to ‘get it out there’?”

I won’t lie and say there’s only one way to market a product, because you and I both know there are literally hundreds. So I’m going to choose a somewhat broad method – viral marketing – and give you a few different techniques with which to implement it.

What is Viral Marketing?

Viral marketing is one of the least expensive forms of marketing, but can also be one of the most effective means of marketing an information product, even if your product is still in pre-launch. Viral marketing is the digital age’s version of word-of-mouth marketing. It’s essentially the same thing as word-of-mouth marketing, but the difference is that viral marketing passes information from person to person via the internet. There are a number of means by which this can occur, through links, emails, blogs, videos and podcasts just to name a few.

How’s it Done?

Again, there are numerous means of viral marketing, so I’m going to touch on just a few of the most popular methods.

1. Social networks like Facebook and Twitter are a good place to start when beginning a viral marketing campaign for your info product. These sites work by finding and building a list of friends based off common interests. When marketing your coaching product, the interest would be the topic of your info product.

The same goes for businesses, like your life coaching practice. You can make use of these social networks by getting in contact with your clients and alerting them to your new coaching product and any of your services that complement the product.

Since each of your clients have a network of people they are friends with, encourage them to pass on the information to their network. Each person in that network also has a network and so on, and the message is passed from person to person.

2. Video networking sites like YouTube are an extension and specialization of social networks that get a tremendous amount of traffic, so it’s highly recommended that these sites also be considered when marketing your info product.

When tagging a video on a video network site it is important to know the right keywords that people use to find the information you are selling. A little research is in order to find out the right keywords. Once you have them and tag your video appropriately, anyone looking for information or videos on those keywords will pull up your video, which should lead them to your info product.

3. Your blog ties in with all these forms of social networking and video networking through links. Embedding the video in a blog is another great way to gain exposure for both the product and your blog. In addition, by putting teasers, such as “For more Information…,” in your posts, you encourage people to click over to your sales page and get more information about your coaching product.

These are just a sample of the many ways you can use viral marketing to get exposure for a new product. And the more exposure you can generate for your info products in their pre-launch phase, the more successful that product is once it launches.

The great thing about viral marketing is the fact that it does not cost anything to implement. You simply post and allow it to spread.