» PLR Uses

Easily Create New Coaching Packages Using PLR

Gordon — Wed, 03 Jun 2009 18:58:17 +0000

One of the easiest ways for a coach to sign on new clients is to offer a coaching package on a particular topic on which they are an expert. Many clients will try out coaching by signing up for a 4-week package on a topic of interest to them.

And an easy way to put together a coaching package is with private label rights content. This can be done in a few quick steps:

1.Choose the topic – As a life coach, you want to pick a topic that you coach on, and one that your clients are interested in. But you can make the decision easier by letting the PLR decide. Go through your stash of PLR on your computer and find one that fits your target market.

2. Determine how many “classes” there will be in your coaching package - The number of classes may depend on your target clients and/or the topic. Some clients want a quick 3-part, “tips”-oriented seminar, while others may be looking for 8-week ”hands-on” coaching. By the same token, some topics lend themselves to shorter courses, while others need several classes to cover all the material. Either way you go, just make sure you cover everything that needs to be covered, or your clients will leave feeling short-changed. And we don’t want that!

3. Divide the PLR into class topics – Now that you know how many classes will be in your coaching package, review your chosen PLR and begin separating it into topics. This step is probably one of the easiest since most PLR comes in packages of articles. Just start pulling individual articles under each topic heading. If your PLR is in report form instead of articles, this report may already be divided up into topics for you! If it isn’t, then you’ll need to do this step.

4. Determine the delivery method – The first option is group coaching. Many coaches offer group coaching sessions either in person, or via teleseminar. But this isn’t the only option. You can also load your coaching package into an autoresponder and turn it into an ecourse. For an example of this, go to the box up in the right-hand corner and sign up for my free 10-part ecourse on how to boost your coaching business by using PLR.

5. Market your coaching package – this topic is an entire article in and of itself. Heck, it’s an entire coaching package! And how you market definitely depends on the method of delivery you chose and your target clients. For now, I’ll leave it up to you to determine the most effective method.

Great sources of PLR that are perfect for creating coaching packages:

PLR.me – self-help and personal development PLR for life coaches. You get articles, affirmations (these are really great coaching tools), checklists, inspirational posters, etc. Learn more about PLR.me. Or get a free 12-pack sampler here.
Easy PLR - very affordable article packages on a variety of topics, many of which are suitable for life coaching and business coaching. Can easily be organized into a coaching package.
Special Report Club – business coaching topics in the form of reports, along with all the marketing material you need. This is an unbeliavable resource for business coaches.
Mostly Sane PLR – offers prewritten ecourses ready to load into your autoresponder. I must confess, my free 10-part ecourse on how to boost your coaching business by using PLR offered up in the right hand corner is one of the courses offered through this provider.

Check out these PLR providers or use content you already have to create a coaching package this week. Then come back here and tell us about the new service you’ve created for your clients. I always want to share your successes with you.

Use PLR to Create FAQ Pages on Your Web Site

Gordon — Wed, 06 May 2009 16:27:52 +0000

Our potential coaching clients come to our Web sites to learn about us as coaches and to see if we can help them. It’s essential to give them as much information as possible to answer any questions they may have about coaching in general, and about your particular expertise. The more information you give them about your coaching specialty and process, the more they get to know you and think you may be a great coach for them.

It’s a given that you should have a FAQ page about general coaching questions, like how appointments are scheduled, payments are received, and sessions are structured. But the best use of FAQ pages is to showcase your specialty and expertise as a coach.

For instance, I have a particular “approach”–a standard initial assessment followed by a general process through some common goals–that I use with my coaching clients. I have thoroughly explained the approach on a separate page on my Web site. It’s not specifically titled as a FAQ page, but it does function as one.

Of course, the most effective FAQ pages are the ones that directly address the potential client’s challenges. As a wellness coach, I work with individuals to improve their health, but each client has different reasons for seeking a health coach. Some want to overcome particular health issues, others want to prevent them. Having a FAQ page for each of the most common challenges my clients face shows them how coaching, and me in particular, can help them reach their health goals.

Now, I know you’re thinking, “Man, that’s a lot of pages to write!” But actually, it can be accomplished pretty easily, especially the pages dealing with specific client challenges. You already know what I’m going to say, don’t you? PLR!

There is a lot of great PLR out there that addresses many of the problems we help our clients with, such as time management, goal-setting, business strategies, organization, etc. It can easily be reworked into a FAQ or “‘how to” page.

Check out some of these PLR providers and see if you can add a few FAQ pages to your Web site today.

PLR. me - PLR specifically for coaches
Easy PLR – lots of niches including business, health, and internet marketing
Special Report Club – mostly business-related PLR
All Private Label Content – many niches including business and health

10 Ways To Make Money From PLR (Other Than Selling An Infoproduct)

Gordon — Tue, 10 Mar 2009 14:24:04 +0000

Do you have PLR thick with cyberdust in your computer hard drive? Tsk, tsk, tsk… that’s money down the drain!

Maybe the idea of making and marketing an infoproduct is too overwhelming for you right now, even if all the research and most of the writing have been done for you. After all, actually selling the infoproduct is a lot of hard work. I totally understand. I’ve been there, done that.

Well, guess what? There are way more things you can do to cash in on your PLR content right now, other than creating an infoproduct to sell!

After just sitting on my bum for a few minutes, I came up with 10 different ways you can make money from your PLR.

1. Make an E-book, special report or E-course to give away as a bonus for signing up to your mailing list. Remember, the money is in the list, so grow that list!

2. Create a product for a special giveaway with a joint venture partner, designed to get more people to sign up for your opt-in list.

3. Use the information from an Ebook to write unique articles and submit them to article directories. In the author’s resource box, add links to your website or to an affiliate product.

4. Write a completely unique article out of a PLR Ebook or multimedia product, and submit it to a profit-sharing article directory, such as Associated Content.

5. Create an infoproduct as a bonus for the sale of a product or service that you’re already marketing.

6. Get material for a $1 teleseminar or webinar. This is great for building a quality list, and promoting a higher-priced product or service.

7. Extract blog posts from the PLR and plug them into a monetized blog to publish for the next 6 months. Voila, your blog runs on autopilot!

8. Select the most actionable points from a PLR Ebook and make an autoresponder course – with a subtle promotion of your products and services, of course.

9. Produce short videos with useful tips for your target market, and blast them on YouTube and the rest of the Internet using TubeMogul. Make sure the videos have the URL to your website.

10. Use PLR content to make OFFLINE marketing materials for your biz, such as post cards, magazine advertorials and fliers.

I’m sure you can find at least one thing on this list that you can do today. Think of it: in a couple of hours, you could be growing your list, driving traffic to your site, selling more of your own or affiliate products, or set your blog on autopilot. The possibilities really are only limited by our imagination.

I’d like to make this list much longer. Got anything to add? Please post them in the comments section. Thanks!